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Rocket Surgery Made Easy: The Do-It-Yourself Guide to Finding and Fixing Usability Problems Steve Krug
Publisher: New Riders Press

I would also recommend 'rocket surgery made easy by steve krug' for usability testing and 'landing page optimization' by Tim Ash. Rocket Surgery Made Easy: The Do-It-Yourself Guide to Finding and Fixing Usability Problems. Jan 18, 2010 - Steve Krug's new book, Rocket Surgery Made Easy: The Do-It-Yourself Guide to Finding and Fixing Usability Problems is essentially a companion book to his first, very successful book on usability “Don't Make Me Think”. Sep 12, 2011 - Very simple book that doens't get into the hard science and explanations you would find in a classroom, but it takes a risk and makes it fairly entertaining and grounds itself enough to be believable and not too far into the conspiracy or fringe science. On usability design, this new book focuses on usability testing and, once again, Krug grabs your attention with his new title, Rocket Surgery Made Easy: The Do-It-Yourself Guide to Finding and Fixing Usability Problems. Dec 8, 2009 - 9780321702821 - Rocket Surgery Made Easy: The Do-It-Yourself Guide to Finding and Fixing Usability Problems - It's been known for years that usability testing can dramatically improve products. A Project Guide To UX Design by Russ Unger and Carolyn Chandler. He is the author of Don't Make Me Think: A Common Sense Approach to Web Usability, and Rocket Surgery Made Easy: The Do-It-Yourself Guide to Finding and Fixing Usability Problems. Jul 31, 2011 - If you design, write, program, own, or manage web sites, you must read this book. Sep 8, 2010 - The other low-budget testing element is the DIY approach - get a couple of friends or family members that are not internet savvy (harder to find these days), and sit them down in front of your site. I picked the book up, because it looked interesting after I purchased "Don't Make Me Think" and "Rocket Surgery Made Easy" by Steve Krug. Before you do, buy a copy of Steve Krug's .. These books are worth every penny and best investment for any seo. So recurring cost is inevitable.